Search campaign setup
Keyword research, location targeting, ad groups, useful ad copy and negative keywords to reduce irrelevant searches.
Google Ads management for UK businesses
Show up for the searches that matter.
Google Ads setup and management for UK businesses. Connect relevant searches to a clear offer, a useful landing page and a way to measure real enquiries.
Your campaign on Google Search
- A relevant audiencePeople who could use your service
- A clear messageYour offer and a reason to enquire
- A useful next stepA page, form or conversation
Planned around an agreed budget.
A campaign built around the customer’s next step.
Start with the service you want to promote, the customers you can help and a budget you are comfortable with. The advertising account stays in your ownership.
Landing pages
Check that the page answers the search, explains your service and gives visitors a clear next step. New page builds are scoped separately.
Enquiry measurement
Agree meaningful conversion actions, such as submitted enquiries or bookings, and check suitable tracking and consent requirements before launch.
Ongoing management
Review search terms, spend and available conversion data. Adjust the campaign within your agreed budget and explain the changes.
How we work together
Agree the brief
Choose the service, audience, locations, campaign goals and spending limit.
Build and check
Prepare the ads and landing-page journey, then check tracking and settings.
Review performance
Report on spend and measurable enquiries, and use the results to guide changes.
Is this a good fit?
UK businesses with a clear service, a useful landing page and capacity to respond to new enquiries. Advertising spend is separate from management fees; results depend on the market, offer and budget.
Based in England, I work with businesses across the United Kingdom. Most work is handled online, with in-person check-ins arranged where practical.
Talk through your project